Transforming Nordic Adventure Travel: Adventure Group AS & Creative Software Build a Scalable Multi-System Booking Platform

Adventure Group AS, partners with Creative Software to streamline its pioneering SAAS travel platform, Adventure Hub™, ensuring seamless multi-system integration, enhanced scalability, and optimized performance.

About Adventure Hub™

Adventure Hub™ is a SaaS travel platform designed to revolutionise the global adventure travel industry. The platform integrates multiple underlying travel booking systems into a single solution, enabling travellers to search, book, and pay for an entire itinerary with just one transaction through booknordics.com

Challenges Faced:

Adventure Group AS encountered significant challenges during the development of the Adventure Hub™. The project commenced without access to the previous team’s knowledge or documentation, making it challenging to comprehend the existing structure and requirements.

In addition, the team faced tight deadlines to launch the platform while operating with limited resources. Reducing the high costs associated with Azure hosting also became a critical priority, increasing the pressure to optimise resources and ensure efficient performance.

The Collaboration:

Adventure Group AS initially engaged Creative Software to drive the product’s technical advancement while offering essential business domain expertise to align with strategic objectives.

The team at Creative Software swiftly developed a comprehensive understanding of the project and committed to an ambitious go-live timeline. The team’s dedication and close and collaborative working relationship with Adventure Group AS ensured the successful progression of the project.

The collaboration approach:

  • Gather and analyze product requirements.
  • Define, plan, and execute the product roadmap.
  • Establish and manage development and release processes.
  • Manage and coordinate product releases.
  • Collaborate with stakeholders for continuous improvement and feature enhancements.

Technical expertise and solutions:

Creative Software’s dedicated development team assists Adventure Group AS with:

  • Designing and implementing core features for the Adventure Hub™ platform.
  • Managing DevOps, hosting, and infrastructure to ensure smooth operations.
  • Guaranteeing the scalability, performance, and security of the product.
  • Delivering continuous technical support and system maintenance.
  • Integrating various service providers into the platform.
  • Connecting and streamlining multiple distribution channels.

Collaboration Highlights

The implementation of the solutions had a transformative impact on Adventure Group AS business. The go-live represented a significant milestone, resulting in:

  • A notable increase in sales, which enhanced financial stability and enabled reinvestment.
  • An upgraded platform that opened new sales channels, broadened their reach, and attracted a larger customer base.
  • New opportunities for expansion, positioning the Adventure Hub™ platform for further market development, strategic partnerships, and innovative offerings.

"The team in Sri Lanka has done a fantastic job in communicating with us on how we can develop this platform better and ultimately managed to really develop what we have hoped for – a booking platform that connects a lot of independent booking systems together that shows offerings in the same front-end for different activities, hotels and transportations."

Stein Andersen

Chairman

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