How we use your information

If you're visiting our website, using our products and services, working with any of our teams, meeting us at events or applying for a role with us, this privacy notice sets out what data we collect, and how we use it. It also describes your rights regarding our use of your data.

We collect common types of personal information, such as: name, job title, company, industry, postal address, email address, and phone number.

We will use the personal information provided to us to:

• Process orders submitted by you
• Customise the service we provide to you
• Administrate or otherwise carry out our obligations in relation to any agreement you have with us
• Verify your identity (e.g. if you participate in any promotions administered by us)
• Anticipate and resolve any problems with any goods or services supplied to you
• Carry out market research and surveys
• Send you our newsletter, where this is requested by you
• Track your engagement with us, including through our website, articles and newsletters
• Understand how you use our products and services
• Send you information about our other products and services
• Process your application if you apply for a role with us

This privacy notice tells you what to expect when Creative Software collects personal information. It contains more information about:

Visiting our websites

When you visit one of our websites, we collect standard internet log information and details of visitor behavior patterns, including through the use of third-party analytics services (such as Google Analytics). We do this to understand how people are using our websites, to manage their operation and to diagnose any problems. We retain these logs for up to three months. We keep data you have provided to us, for example if you fill out a form on our website, for the duration of our commercial relationship with you.

We also use third-party services to help us identify visitors to our website to improve the way we offer our products and services.

We rely on the lawful basis of legitimate interests to process this data.

Our website search is powered by Google. Search queries and results are logged anonymously to help us improve our website and search functionality. No user-specific data is collected by either Creative Software or any third party.

Contacting us on social media

Creative Software maintains a presence on Facebook, Twitter, Instagram, YouTube, and LinkedIn. We manage your interactions with us using social media platforms directly.

If you send us a message via social media, we may include this in our CRM systems.

We process this data on the basis of our legitimate interests.

Working with our sales teams

Creative Software's sales teams may reach out to you if we believe you are interested in our products. We may use contact details you have entered on our websites, provided to us at events, or that we have received from services such as LinkedIn.

If you do not wish to be contacted, you can use the unsubscribe link on any emails, let the sales-person who got in touch know, or email [email protected] CreativeSoftware.com.

We rely on legitimate interests as the lawful basis for processing this data.

Connecting with our product support teams

If you engage with our support teams, we may ask you to provide additional information to help us assist you (like diagnostic logs). We may share this internally with our teams to support you and to enable them to reproduce and fix product issues. We may also cross reference your interactions with us in order to understand the customer journey, improve our self-help articles and to give you the best support experience.

Some of our products also include feedback mechanisms such as live chat. If you’re signed into the product, we’ll see your name and email address when you chat to us. Any information you send to us in the chat session will be shared with our product development and support teams.

If you choose to share information with us that contains information about your environment, such as detailed diagnostic logs, database schemas or server names, we will treat it as confidential information, and will only use it to provide support to you and diagnose and resolve any issues with our products. You can ask us to delete this information at any time.

Processing this data is necessary to allow us to fulfill your support contract with us.

Information sent to us when you use our products

Our products send usage and fault reporting information to us. We use this to:

• Measure how many people are using the different versions of our products, and the different features within them
• Understand the environments in which our products are used (for example, the operating system version, SQL Server version, the amount of system memory and screen resolutions)
• Measure the success of our sales and marketing operations
• Guide product development decisions and improve our products
• Assist you in your evaluation, purchasing, and renewal of our products
• Compare your usage of our products against the licenses you've purchased

We use your basic environment and high-level usage data in conjunction with your records in our marketing and CRM systems. Your use of individual features is submitted anonymously and is not linked to your identity.

Some of our products allow you to submit error reports if something goes wrong. These contain logs and other diagnostic data, and you can choose to include your contact details and any additional information you think may be useful. Our support and development teams use this data to improve our products.

If you choose not to include diagnostic data with an error report, an anonymous record of the type of error which occurred will be sent. This allows us to measure how many of our customers experience errors and prioritise our focus for product development.

Automatically-sent usage reporting data is processed on the basis of our legitimate interests. If you choose to submit error reports, we rely on your consent to process this data. You can withdraw your consent at any time, by emailing [email protected]

Applying for a role with us

If you apply for a role at Creative Software, we will use the information you provide to assess your application.

We process data relating to your application on the basis of our legitimate interests. We also have a legal obligation to check you have the right to work in the country where you are applying to join us.

For certain roles, we will perform background checks as part of the application process. We use external companies to assist with these.

Working with us at events

If you're joining us as a speaker or sponsor at one of our events, we'll use your contact details to work with you, and (where relevant) publish them on the event websites and other marketing materials.

We rely on the basis of our legitimate interests in organising these events to process this data.

Your rights

Under the GDPR, you have rights as an individual which you can exercise in relation to the information we hold about you:

• Confirmation of personal data that is being processed
• Access to your personal data
• Other supplementary information as referred to (the information provided in our privacy policy)

If you object to the way we are processing your data, or would like us to erase your personal data, contact [email protected] If you have purchased products from us, we may need to keep some of your data (for example, records of your purchases) to comply with our legal obligations.

Complaints and queries

Creative Software tries to meet the highest standards when collecting and using personal information. We take complaints very seriously. If you feel our collection or use of information is unfair, misleading or inappropriate, we encourage you to bring this to our attention. We also welcome any suggestions for improving our procedures.

If you have any questions regarding this policy or wish to make a complaint about the way we’ve handled your personal information, contact [email protected]

If you are unhappy with how we have used your data, you can complain to a supervisory authority.

Reporting security issues

If you become aware of a security vulnerability in any of Creative Software’s products, services or websites, contact [email protected]

We encourage the responsible disclosure of security issues and will act quickly on any vulnerabilities reported. We will not take legal action against you if you:

• Provide us with the information needed to reproduce and validate the vulnerability
• Avoid violating the privacy of our customers, staff and other users
• Avoid the destruction of data, or degradation of our services
• Do not modify or access data that is not your own
• Give us a reasonable time to address the issue before making any information public

Changes to this privacy policy

We regularly review our privacy policy. This policy was last updated on 26th July 2021.

Questions about data privacy

Creative Software is the data controller for the information you provide unless otherwise stated. If you have any queries about the process or how we handle your information, contact [email protected]

You can also write to us at:

Chief Information Security Officer (CISO)
Creative Software
No. 413, R. A. De Mel Mawatha,
Colombo 3